As a brand that has just established its own audio system for a few years, how do we promote our own brand and let more people know about us?
In this digital age of traffic monopoly, if you don’t know how to use large platforms such as Google, Facebook, tiktok to promote yourself,
then it is difficult for your brand to survive in this era.
4-5 years ago, we devoted our human, material and financial resources to Alibaba International Station. After 1-2 years of accumulation and precipitation, we achieved good results, but in the past 1-2 years,
the service of Alibaba International Station has become worse and worse, and many rules that restrict us have been introduced. After a lot of costs we have invested, the traffic has become worse and worse. We realized that
we can no longer survive on Alibaba, a big ship that has deviated from its course.
So we began to shift our development direction. We started to do social media, Facebook, tiktok, Instgram, Google and other world-renowned media that you are familiar with. We are all trying to leave our presence on them.
In fact, we are indeed behind a lot in this regard, but it is not too late. As long as we start to act and start to learn from others, everything will be in time.
At present, we have gained some fans on various platforms to a greater or lesser extent. We try to update some videos every day so that fans and platforms know that we are still active and more people will know our possibilities.
We have set up an independent website of our own and are still in the process of improvement. We have also completed half of the process of the independent website belonging to Russia and it will be launched soon.
In addition to online traffic such as social media and independent websites, we are also trying to participate in some electronic exhibitions. We have been to the Dubai Electronics Fair, the Hong Kong Electronics Fair and the Yiwu Electronics Fair. The effect of the exhibition is there, but it will come slowly,
and it may not even be effective. The exhibition itself requires a higher cost to participate. If you need a better booth, you need to pay more. So in the future, we will also participate in some exhibitions that we think are useful to us after consideration.
This is my sharing of some of our recent experiences. If you have other different opinions and suggestions, please leave a message in the comment area to give you more reference.